Lodestone are delighted to announce that we have been nominated for a prestigious Drum Award, alongside our agency partners. Nominated for our work supporting long-time client Young’s Seafood, the UK’s number one fish and seafood business, Lodestone and the other agencies involved are up for the Integrated Strategy of the Year award. Contributing to double digit growth of a key Young’s brand, the campaign is a great example of how a multi-agency approach – with corporate, internal and trade comms fully aligned with advertising, media buying, consumer PR and digital strategy – can generate industry leading results.
Lodestone and Young’s were nominated alongside advertising agency Quiet Storm, media planners MediaCom, digital agency Activation, and consumer PR agency Kazoo. All of whom supported Young’s during the campaign.
Other nominees for the Integrated Strategy of the Year award include ITV, Arnold Clark, Channel 4, NSPCC, Sainsbury’s, Manchester Arndale and others.